Joining the Charley Hoffman Foundation, Issimo took part in a Sip & Shop event in aid of the Cystic Fibrosis Foundation, Pro-Kids and San Diego Junior Golf Association
Last month, Issimo took part in the 15th annual Charley Hoffman Foundation Celebrity/Pro-Am golf event to raise awareness and money towards children’s organisations in San Diego and Las Vegas.
Created in 2009 by PGA Tour® professional Charley Hoffman and his wife Stacy, the Charley Hoffman Foundation has hosted a number of fundraising activities based on the maxim “think local first”, raising approximately US$400,000 this year and US$4.5 million since its inception. The most recent of events took place at The Farms Golf Club in Santa Fe. Pairing each guest with a celebrity, including actor Brian Baumgartner from the sitcom The Office, Legally Blonde’s Luke Wilson and Mexican professional boxer Canelo Álvarez, or PGA Tour® professional, the charity tournament was followed by a Sip & Shop for charity, featuring a vendor truck show and auction, including the brands Issimo, Aura Candles, Frankie’s on the Park, Pirdie, D&K Rancho Santa Fe, Oli’s Cookies, Sand + Grit and Zofia Day Co.
With over 130 items up for auction, including a case of Issimo Conegliano Valdobbiadene Prosecco Superiore Extra Dry and Prosecco Rosé Brut Millesimato 2022, a framed Olympic flag signed by gold medalist Xander Schauffele and VIP passes to the Del Mar Wine and Food Festival, all proceeds of the event will benefit the Cystic Fibrosis Foundation, Pro-Kids and San Diego Junior Golf Association, helping to provide children with opportunities through education, sports and health.
Co-founder of the foundation, Stacy Hoffman: ‘We always host a golf tournament as it’s a natural fit for us to raise money. The night before, we hold a silent auction, a live auction and then some kind of entertainment. This year one of the auction items was a signed guitar from REO Speedwagon and then the opportunity to come up on stage and sing with them for the last song. It so happened that one of the guys who donates shirts for the golf event was a huge fan. He even wore an REO Speedwagon shirt. His wife kept bidding on it as a gift and, after he won, he came up and basically took the microphone and sang the entire song. They killed it on stage. It was such a memorable event for him, which made it memorable for the entire crowd. And even the band felt so special because here was this fan who had been to 35 shows, and he finally got to sing with the band.’
The impact the Charley Hoffman Foundation has on its selected charities can be seen in the progress of cystic fibrosis treatment research. ‘When we first started, the life span for people with cystic fibrosis was early twenties,’ says Stacy Hoffman, ‘and now, through our 15-year period of supporting them, they have a drug that if you qualify can help you live a totally normal life. It’s been pretty remarkable, the progress that cystic fibrosis organisation has made.’
Further supporting the cause, a special promotion was set up by Issimo wine in order to contribute a percentage of every purchase of our Taste of Veneto Gift Set, Conegliano Valdobbiadene Prosecco Superiore Extra Dry and Prosecco Rosé Brut Millesimato 2022 towards the foundation.
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